LONG TERM TRENDS AND CONSTRAINTS OF CROATIAN TOURIST MARKET

Analysis of macroeconomic aspects of tourist market implies decomposition of long term demand for Croatian tourist output on main international markets as well as structure shifts in service supply of Croatian tourist industry. Long term trends analysis provides insight in the possibilities and constraints of Croatian tourism growth. Based on previous research and confi rmed projections of past trends, and after indentifying certain conditions and constraints, it was possible to prognose development in next decade. Essential condition that the hypothetical projections strongly depend on, is necessary and profound restructuring of Croatian tourist industry supply that should lead to the new markets penetration and prolongated tourist season.