Ružica Butigan - Hrvatsko društvo ekonomista

Ružica Butigan

BUSINESS AND THE IMPACT OF MARKETING STRATEGIES ON FIRM PERFORMANCE IN TIMES OF ECONOMIC CRISES

(str. 44 - 72)

Ružica Butigan, Stanko Rihtar, Drago Čengić

Izvorni znanstveni članak

THE ANALYSIS OF PORTER'S FIVE FORCES MODEL ON THE EXAMPLE OF PETROLEUM PRODUCTS RETAIL INDUSTRY IN CROATIA

(str. 153 - 176)

Ružica Butigan

Prethodno priopćenje

Croatian Economic Association